Winning New Business with an Account-Based Marketing Agency

Winning New Business with Account-Based Marketing

Headlines are awash with stories of targeted advertising. Phones seem to listen to us as we shop, and our Facebook feeds are flooded with curiously creepy ads that seem to know what’s on our mind as we browse so mindlessly!

While these examples of targeted advertising are certainly dubious, they’re undeniably effective; Facebook enjoyed $7.86 billion in advertising revenue in 2017 alone. But what of your business? The technology to target decision markers at an individual level is finally here, and the results on offer are startling to say the least.
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Network Marketing in Berkshire

Network Marketing for Berkshire Businesses

It’s no secret that networking is a key to successful and sustained business. Whether it’s an informal ‘meet and greet with drinks’ or a structured networking group, the potential for referrals and new business purely from networking is significant.

Berkshire’s thriving business borough is abundant with network marketing opportunities. If expanding your client base is a key objective for the coming months, you’ll do well to consider attending some of the many events across the area.
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Choosing the Right Berkshire Marketing Agency

Making the Most of Digital: Advice on Choosing the Right Marketing Agency

It’s no secret that digital exposure matters more with every passing year. Research on the “digital advantage” clearly advises us that investment in your online presence is money well spent, but with the decision of agency instead of in-house made, how can you subsequently choose the right digital marketing agency to suit your needs?
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Preparing your 2017 marketing plan

‘Tis the Season for Change – Is Your 2017 Marketing Plan Ready?

When boiled down to its essence, holiday gravy is an amalgam of concentrated bits of meat, oil, spice and a thickening agent that holds it all together. The same can be said of your best marketing campaign. With Black Friday just gone and the Christmas holiday spending season looming, fine-tuning your company’s reach is never more paramount than this time of year.

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