Leveraging Website Forms for Marketing Leads

Leveraging Website Forms to Generate More Leads

Lead generation sits at the heart of many of our customers’ marketing strategies. The need for leads is what drives their sales and marketing funnel which, ultimately, is the foundation of their business growth.

In this short article I’m going to show you five examples of how you can leverage your website to generate more leads using contact forms.

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Gap Analysis Website Conversion

Using Gap Analysis to Improve Website Conversion

Conversion of website visits to sales – it’s what we all strive for but frequently we can be disappointed with the results. There can be many different reasons but lack of interest can be a major one. Lack of interest can be termed as ‘visitors not being able to find what they want to purchase on a website’, either because it is too difficult to find or because it is not available.

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